|
|
|
|
| LEADER |
02140nam a2200589 a 4500 |
| 001 |
nkc20112235859 |
| 003 |
CZ PrNK |
| 005 |
20130507072634.0 |
| 007 |
ta |
| 008 |
111010s2010 xr a f 001 0 cze |
| 015 |
|
|
|a cnb002235859
|
| 020 |
|
|
|a 978-80-87168-15-8
|q (brož.) :
|c Kč 199,00
|
| 035 |
|
|
|a (OCoLC)842342126
|
| 040 |
|
|
|a BOA001
|b cze
|d ABA001
|
| 041 |
0 |
|
|a cze
|b eng
|
| 072 |
|
7 |
|a 00
|x Věda. Všeobecnosti. Základy vědy a kultury. Vědecká práce
|2 Konspekt
|9 12
|
| 080 |
|
|
|a 001
|2 MRF
|
| 080 |
|
|
|a 001.89
|2 MRF
|
| 080 |
|
|
|a 658.8
|2 MRF
|
| 080 |
|
|
|a 001.895
|2 MRF
|
| 080 |
|
|
|a 658.8:658.624
|2 MRF
|
| 080 |
|
|
|a (048.8:082)
|2 MRF
|
| 100 |
1 |
|
|a Linhart, Zdeněk
|7 mzk2003183154
|4 aut
|
| 245 |
1 |
0 |
|a Marketing vědy /
|c Zdeněk Linhart, Ladislav Skořepa, Aleš Hes
|
| 250 |
|
|
|a 1. vyd.
|
| 260 |
|
|
|a Davle :
|b Kernberg ;
|a Praha :
|b Alfa Nakladatelství,
|c 2010
|
| 300 |
|
|
|a 111 s. :
|b il. ;
|c 21 cm
|
| 490 |
1 |
|
|a Basic
|
| 504 |
|
|
|a Obsahuje bibliografii a rejstřík
|
| 546 |
|
|
|a Anglické resumé
|
| 650 |
0 |
7 |
|a věda
|7 ph116676
|2 czenas
|
| 650 |
0 |
7 |
|a výzkum a vývoj
|7 ph472862
|2 czenas
|
| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
|
| 650 |
0 |
7 |
|a inovace
|7 ph121118
|2 czenas
|
| 650 |
0 |
7 |
|a marketing inovací
|7 ph493991
|2 czenas
|
| 650 |
0 |
9 |
|a science
|2 eczenas
|
| 650 |
0 |
9 |
|a research and development
|2 eczenas
|
| 650 |
0 |
9 |
|a marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a innovations
|2 eczenas
|
| 650 |
0 |
9 |
|a innovation marketing
|2 eczenas
|
| 655 |
|
7 |
|a kolektivní monografie
|7 fd501537
|2 czenas
|
| 655 |
|
9 |
|a collective monographs
|2 eczenas
|
| 700 |
1 |
|
|a Skořepa, Ladislav,
|d 1950-
|7 mzk2006337258
|4 aut
|
| 700 |
1 |
|
|a Hes, Aleš
|7 ola2003206341
|4 aut
|
| 830 |
|
0 |
|a Basic
|0 s
|
| 856 |
4 |
1 |
|u http://www.digitalniknihovna.cz/mzk/uuid/uuid:19691d00-cac4-11e8-bbaa-005056827e52
|y Digitalizovaný dokument
|x NDK
|
| 910 |
2 |
|
|a BOA001
|b 2-1274.784
|
| 990 |
|
|
|a BK
|
| 995 |
|
|
|a 01
|
| 991 |
|
|
|b 201201
|e n
|j 00 LIN
|
| 996 |
6 |
|
|b 2610496496
|c 2-1274.784
|l MZK
|r Sklad / do 1 hodiny
|n 4
|p p.v.
|w 001219726
|u 000010
|a 1
|e BOA001
|j MZK50
|s P
|
| 996 |
7 |
|
|b 2610496497
|c 2-1274.784
|l MZK
|r Sklad / do 1 hodiny
|n 7
|p p.v.
|w 001219726
|u 000020
|a 1
|e BOA001
|j MZK50
|s A
|