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|a Rybička, Jiří,
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|a Principy efektivního zpracování dokumentů a využití v marketingové komunikaci =
|b Principles of effective documents processing and use in marketing communication : metodika /
|c Jiří Rybička, Petra Čačková, Jan Přichystal
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|a Principles of effective documents processing and use in marketing communication
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|a Folia Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
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|a Vyd. 1.
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|a Brno :
|b Mendelova univerzita v Brně,
|c 2011
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|a 58 s. :
|b il. ;
|c 25 cm
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|a Folia Universitatis Agriculturae et Silviculturae Mendelianae Brunensis : edice původních vědeckých prací a monografií = edition of original papers and monographs,
|x 1803-2109 ;
|v roč. 4, 2011, č. 9
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|a Obsahuje bibliografii
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|a matematické modely
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|a selection criteria
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|a optimal decision theory
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|a mathematical models
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|a collective monographs
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|a Čačková, Petra
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|a Přichystal, Jan
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English 
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