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01719nam a2200517 a 4500 |
| 001 |
nkc20142538816 |
| 003 |
CZ PrNK |
| 005 |
20140515110337.0 |
| 007 |
ta |
| 008 |
140108s2013 xr a f 000 0 cze |
| 015 |
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|a cnb002538816
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| 020 |
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|a 978-80-87500-47-7
|q (brož.)
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| 035 |
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|a (OCoLC)879564327
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| 040 |
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|a ABA001
|b cze
|d BOA001
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| 041 |
0 |
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|a cze
|b cze
|b eng
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| 043 |
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|a e-xr---
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| 072 |
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7 |
|a 378
|x Vysoké školy
|2 Konspekt
|9 22
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| 080 |
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|a 378
|2 MRF
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| 080 |
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|a 316.772.4
|2 MRF
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| 080 |
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|a 658.8:316.77
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| 080 |
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|a 659.4
|2 MRF
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| 080 |
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|a (437.3)
|2 MRF
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| 080 |
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|a (048.8)
|2 MRF
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| 100 |
1 |
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|a Soukalová, Radomila,
|d 1957-
|7 xx0019761
|4 aut
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| 245 |
1 |
0 |
|a Role mediální komunikace vysokých škol s veřejností /
|c Radomila Soukalová
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| 250 |
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|a 1. vyd.
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| 260 |
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|a Zlín :
|b VeRBuM,
|c 2013
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| 300 |
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|a 62 s. :
|b barev. il. ;
|c 21 cm
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| 500 |
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|a 200 výt.
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| 504 |
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|a Obsahuje bibliografii a bibliografické odkazy
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| 546 |
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|a České a anglické resumé
|
| 650 |
0 |
7 |
|a vysoké školy
|7 ph116649
|z Česko
|2 czenas
|
| 650 |
0 |
7 |
|a mediální komunikace
|7 ph122737
|2 czenas
|
| 650 |
0 |
7 |
|a marketingová komunikace
|7 ph115228
|2 czenas
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| 650 |
0 |
7 |
|a public relations
|7 ph115957
|2 czenas
|
| 650 |
0 |
9 |
|a universities and colleges
|z Czechia
|2 eczenas
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| 650 |
0 |
9 |
|a communication in mass media
|2 eczenas
|
| 650 |
0 |
9 |
|a communication in marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a public relations
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 910 |
2 |
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|a BOA001
|b 2-1323.959
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| 990 |
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|a BK
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| 995 |
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|a 01
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| 991 |
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|b 201404
|c NOV
|e n
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| 996 |
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|b 2610586963
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|u 000010
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|j MZK50
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English 
Čeština 
