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01349nam a2200373 i 4500 |
| 001 |
001538507 |
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CZ BrMZK |
| 005 |
20160822085021.0 |
| 007 |
ta |
| 008 |
160809s2015 gw a f 000 0 eng |
| 020 |
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|a 978-3-945862-00-1
|q (brožováno)
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| 040 |
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|a BOA001
|b cze
|e rda
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| 072 |
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7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
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| 080 |
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|a 659.1-026.91
|2 MRF
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| 080 |
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|a 7.04:176
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| 080 |
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|a (048.8)
|2 MRF
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| 100 |
1 |
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|a Sklenčár, Peter,
|d 1962-
|7 mzk2015860826
|4 aut
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| 245 |
1 |
4 |
|a The recall effect of the erotic content in outdoor advertising :
|b scientific monograph /
|c Peter Sklenčár
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| 250 |
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|a First edition
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| 264 |
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1 |
|a Karlsruhe :
|b Ste-Con,
|c 2015
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| 300 |
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|a 118 stran :
|b ilustrace (převážně barevné) ;
|c 22 cm
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a bez média
|b n
|2 rdamedia
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| 338 |
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|a svazek
|b nc
|2 rdacarrier
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| 504 |
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|a Obsahuje bibliografii a bibliografické odkazy
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| 650 |
0 |
7 |
|a venkovní reklama
|7 ph825381
|2 czenas
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| 650 |
0 |
7 |
|a erotické náměty
|7 ph599858
|2 czenas
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| 650 |
0 |
7 |
|a sexismus
|7 ph116133
|2 czenas
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| 655 |
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7 |
|a monografie
|7 fd132842
|2 czenas
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| 910 |
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|a BOA001
|b 2-1373.077
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| 990 |
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|a BK
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| 991 |
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|b 201608
|c NOV
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| 996 |
7 |
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|b 2610679166
|c 2-1373.077
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English 
Čeština 