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02277nam a2200613 a 4500 |
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nkc20152695420 |
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CZ PrNK |
| 005 |
20150518093633.0 |
| 007 |
ta |
| 008 |
150427s2014 xr a f 000 0 cze |
| 015 |
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|a cnb002695420
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| 020 |
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|a 978-80-7510-132-7
|q (brož.)
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| 035 |
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|a (OCoLC)910988928
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| 040 |
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|a ABA001
|b cze
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|a cze
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|b eng
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|a e-xr---
|b e-xr-mo
|2 czenas
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| 072 |
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7 |
|a 658
|x Řízení a správa podniku
|2 Konspekt
|9 4
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| 080 |
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|a 641/642
|2 MRF
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| 080 |
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|a 640.43/.46
|2 MRF
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| 080 |
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|a 338.488
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|a 005.336.3
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|a (048.8)
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| 100 |
1 |
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|a Burda, Alexandr
|7 ola2011653077
|4 aut
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| 245 |
1 |
0 |
|a Mystery shopping :
|b analýza /
|c Alexandr Burda, Eva Vavrečková
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| 260 |
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|a Opava :
|b Slezská univerzita v Opavě, Filozoficko-přírodovědecká fakulta, Ústav lázeňství, gastronomie a turismu,
|c 2014
|
| 300 |
|
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|a 142 s. :
|b barev. il. ;
|c 25 cm
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| 504 |
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|a Obsahuje bibliografii a bibliografické odkazy
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| 546 |
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|a Český text, česká a anglická resumé
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| 650 |
0 |
7 |
|a gastronomie
|7 ph120473
|z Česko
|2 czenas
|
| 650 |
0 |
7 |
|a pohostinská zařízení
|7 ph115775
|z Česko
|2 czenas
|
| 650 |
0 |
7 |
|a služby cestovního ruchu
|7 ph763571
|z Česko
|2 czenas
|
| 650 |
0 |
7 |
|a jakost
|7 ph210493
|2 czenas
|
| 650 |
0 |
7 |
|a marketingový výzkum
|7 ph115230
|2 czenas
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| 650 |
0 |
7 |
|a kvalitativní výzkum
|7 ph115045
|2 czenas
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| 650 |
0 |
9 |
|a gastronomy
|z Czechia
|2 eczenas
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| 650 |
0 |
9 |
|a catering facilities
|z Czechia
|2 eczenas
|
| 650 |
0 |
9 |
|a tourism services
|z Czechia
|2 eczenas
|
| 650 |
0 |
9 |
|a quality
|2 eczenas
|
| 650 |
0 |
9 |
|a marketing research
|2 eczenas
|
| 650 |
0 |
9 |
|a qualitative research
|2 eczenas
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| 653 |
0 |
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|a mystery shopping
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| 655 |
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7 |
|a monografie
|7 fd132842
|2 czenas
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| 655 |
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9 |
|a monographs
|2 eczenas
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| 651 |
|
7 |
|a Moravskoslezský kraj (Česko : 2000-)
|7 ge136510
|2 czenas
|
| 651 |
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9 |
|a Moravian-Silesian Region (Czechia : 2000-)
|2 eczenas
|
| 700 |
1 |
|
|a Vavrečková, Eva,
|d 1961-
|7 mzk2012700132
|4 aut
|
| 910 |
2 |
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|a BOA001
|b 2-1346.129
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English 
Čeština 
